About Krista

Krista Langehennig is a Senior Digital Designer based in Austin, Texas. Her work focuses on building scalable brand systems and shaping creative direction across lifecycle marketing and campaigns.

At Proper Cloth, she leads design for lifecycle and seasonal campaigns, developing visual systems and typographic standards that bring consistency and clarity to the brand’s marketing. She has also initiated the development of a modular email design toolkit to improve scalability and efficiency across campaigns.

Previously, she led brand development and art direction at startup Renzoe Box, working across packaging, web, and marketing to establish a cohesive visual identity. She later joined MODintelechy, where she created branding, campaigns, and digital and print collateral for a range of clients.

Her work spans digital and print, with an emphasis on editorial design, systems thinking, and clear visual communication.